So, carpe diem, I have read, and thus written about, https://medium.com/technical-excellence/carpe-diem-a323490fe3cc does not in its original use, mean seize the day. It means something a bit different from that and your usage here. It's a horticultural reference to plucking the ripe fruit, i.e., enjoy life while we can.

Back to the business world, I can also ascribe another meaning that is in between the two meanings. When launching a new business seek the low-hanging fruit, the easier clients to get, before pursuing those harder to land.